Help for Sales & marketing

Present and promote Exponential: positioning, feature highlights, demos, objections, licensing, brand and community.

162 pages

Start here All pages for Sales & marketing All audiences

Start here

Read these pages in this order.

Sales and marketing: start here The landing page for sales and marketing: what this section offers, the ground rules for telling the Expone...
Businesses: start here The landing page for organizations that run their internet, intranet, extranet and mobile web applications...
Resellers: start here The landing page for companies and freelancers who resell offers based on Exponential - hosting plans, mana...
Exponential in brief A five-minute briefing for journalists - what Exponential is, who stands behind it, where it came from, wha...
Fact sheet for journalists A one-page fact sheet about Exponential for newsrooms - what it is, who leads and operates it, the history...
Selling themes and services: start here The map for designers who want to earn a living around Exponential themes - what can be sold under the GPL,...

The leadership reading path

Every leadership and business page of the help in one ordered path, plus the key existing pages, arranged per role (project manager, sales and marketing) and per week, with a check question for each step.
Checklist: ready to sell

The checklist before you sell a theme or a theme service - product, license, offer, prices, terms, delivery, support, privacy and taxes - each item linked to the page that explains it.
Costs and return on investment

The landing page of the costs section. What it costs to own and run a website application on Exponential, what you do not pay for, and how to work out the return on investment with your own figures.
Newsletters for businesses

The landing page of the newsletters section - what a business, shop or organization gets from the cjw_newsletter extension that ships with Exponential, who each page is for, and the order to read them in.
Non-profits

The landing page of the non-profits section - what charities, foundations and community organizations can build with Exponential at no license cost, what exists for donations, volunteers and campaigns and what does not…
Online stores and small shops

The landing page for businesses that sell online with Exponential's built-in shop - what the section covers, who it is for, every page with one line, and a suggested reading order.

Each button lists the pages of one topic for Sales & marketing.

This help is free documentation, licensed under the GNU Free Documentation License 1.3 or later. You may use it, share it and improve it:

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