Creative partners
This page is for partners with the Creative profile. The program describes them as partners who "Bring their design and communication skills to Exponential projects, often with a focus on communication strategy (e.g., web design companies, web agencies, communication and advertisement agencies)" (https://exponential.earth/partner/program, read 18 October 2026).
What creative partners should know about Exponential
| Topic | Why it matters to designers | Read |
|---|---|---|
| Content model | Designs follow the structure of content, not the other way round | Content modeling workshops |
| Layouts | Editors arrange blocks in zones; designs must work in many arrangements | The layouts editor |
| Languages and right to left | 368 locale files, 43 of them right to left (doc/eng-us/languages.md) | Languages |
| Media | Image variations and uploads | Images and media |
| Editor experience | The people who use the administration every day | Editing content, Admin tour |
| Accessibility | The admin4 design follows WCAG rules checked by tests | doc/eng-us/bc/6.0/admin4-styling.md |
Designing for the administration
If your work touches the administration designs, follow the project's rules (CONTRIBUTING.md and
doc/eng-us/bc/6.0/admin4-styling.md): no <style> blocks or style="" attributes in templates, shared .a4-*
components, --a4-* tokens with dark values, module CSS in stylesheets/modules/. These rules exist because the
administration enforces a Content Security Policy and supports light and dark modes.
Working with developers
- Hand over designs with states: empty, long text, other languages, right to left, dark mode, high zoom.
- Agree the block types early; each new block is development work.
- Use real content in prototypes; invented "lorem ipsum" hides problems the content model will show.
Services creative partners offer
- Visual identity and design systems for sites built on Exponential.
- Editor experience reviews: is the administration easy for this customer's editors?
- Content strategy and campaigns (Co-marketing with 7x and the project).
- Themes and designs published for others (Publishing a theme or design).
In the program
- From Silver: the Design profile certification is part of the requirement (Certifications).
- Case studies and articles earn points (The points system).
Related pages
- Extension and theme partners
- Publishing a theme or design as a partner
- Partner profiles
- Free documentation: this page is free to copy, translate and improve under the GNU FDL 1.3.